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The new logo features the gallery's initials entwined in a circle, an emblem which can be found across metalwork, furniture and mosaics from when it first opened. "The identity was too contained and didn't portray playfulness," said global vice president of design at The Coca-Cola Company Rapha Abreu. The City of New York released an updated version of the city's unofficial "I ♥ NY" logo as part of a campaign to raise optimism after the 2020 pandemic. The logo was crowd-sourced, with user Sawyer Merritt posting the winning design – a white X with a hollow bar. We have curated useful resources in the form of videos, courses and articles for you to learn from the right source.
Dolapo Oni Speaks On Her Miscarriage Experience Video Fabwoman - FabWoman
Dolapo Oni Speaks On Her Miscarriage Experience Video Fabwoman.
Posted: Thu, 10 Sep 2020 13:47:08 GMT [source]
Dabble with Muted Colors
The studio focused the rebrand around four traits it felt define the platform–"inherently eclectic, positively different, delightfully absurd and genuinely candid". For this year, we advise opting for a gradient of soft colors or colors that follow each other on the color wheel. Current issues and problems in the world may be causing people to seek some form of comfort. Get your hands on this incredible Practice List today and start creating like a pro. Still, if you want a more refined type, illustrations are for you. They’re composed of lines that are a professional way to communicate with your audience compared to doodles that give off that friendly and personalized feel.
Retro red liners
Use one-click image effects like text animator, image animator, and more when creating animations with Simplified. Logos can be an incredible tool to share a brand’s story, but studies have shown that the attention span of humans today is declining. Peter Horridge created a new logo for the National Portrait Gallery in London based on an 1893 sketch by the gallery's first director.
Brandmagic
We've also seen the application of contemporary colours and some clever use of negative space to create memorable identities. The best new logos of 2023 so far have been a mix of different approaches, providing plenty of design inspiration. Many of the best new logo designs we've seen have formed parts of rebrands that tapped into nostalgia with a nod to designs of the past. And some of the best new designs we've seen for entirely new brands have also taken a retro approach. 3D logos are becoming increasingly popular, as they give a logo a modern, futuristic feel.
Typography takes shape

Note that sans serif fonts composed of thin lines are also fashionable. We are quite far from the very rounded letters of the 2000s. If you use FreeLogoDesign’s logo maker, then you can use fonts such as Italiana, Tulpen One, Gruppo, Ubuntu and Muli. We include this new logo as an example of how breaking the mould can create a memorable identity.
The Benefits of This Incredible Notion Pack
In these logos, we see text and graphics working together in harmony. They aren’t like the kinds of logos where you have titles written separately from an image; with these, the text is crucial to understanding the graphic. A lowercase logo brings a mix of minimalism and playfulness to your logos. So, what better way to integrate a video on your website than with a video logo? Plus, you’re more likely to hover over and click on a moving logo. Here are some templates from Simplified that have a retro or vintage look to it.
Or maybe because this style lends itself to characters, and as brands aim to feel more personable and more human, character logos are a way to do it. In any case, 2022’s rubber hose logos are colorful, creating a contrast against the black and white cartoons of yesterday. You can use any type of font for a lowercase logo, but you have to remember that the font should represent your brand identity in some way.
Illusion of Movement
Pepsi also made rounds in the news with its unexpected brand redesign. Their iconic light blue color was replaced with a much darker blue and with a brighter red. This new redesign came 15 years after its last branding change. Yes, we offer both logo redesign and original logo creation services. Our pricing varies based on the scope of the project, but we offer competitive rates for our professional design services.

Download thousands of beautiful logo templates, logo designs, and anything you need to build your brand with an Envato Elements membership. It starts at $16 per month, and gives you unlimited access to a growing library of over 2,000,000 design assets, graphics, themes, photos, and more. Many examples in this logo design trend lean into minimalism, simplifying ornate details into line drawings or transforming traditional logo shapes, like badges or crests, into vector art.
And, since these days consumers look for authenticity in brands, and having an authentic-feeling logo endears your company to those sentiments. A great logo design will retain simplicity and have minimum visual distractions. If you struggle to incorporate this logo design trend in 2024, you can use Simplified free templates for minimalist logo design inspiration.
Clean lines and geometric patterns can create classic logos that work practically anywhere. There’s a great deal of flexibility in this trending style, which is one reason that it’s so popular. These logos use beautiful lettering to pull together brand identity and it’s something that we are seeing a lot more of. The multicolor logo designs appear to be slowly fading away. Except for a few brands, like Google and eBay, many brands are now switching over to single-color logo designs. Even Google has replaced its multicolor logo with a single-color logo on the dark theme version of the homepage.
The choice of an agency should be based on individual business needs and a thorough evaluation of the agency’s capabilities and past performance. When many people today think of the 1970s—whether they lived through them or not—they think of inclusive attitudes and optimism for a peaceful future. And with everyone going on in the world right now, it feels kinda natural that we’d be looking to this period now for some smooth, retro relief. Nonetheless, you can easily create your own animated logo using Simplified’s Animation Maker. There are 24 animation effects available, plus a whole asset library to choose from.
This initiative could be in part due to the need to have such a shape for common online mediums and logo usage, such as social media profiles. What’s nice about gradients is that they add depth to an image. It can be a little tricky with logo designs because of the variance in size for logo usage.